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It’s the last Monday in January, so it must be the FT MBA rankings.  I may sound as though I don’t get out much, but I always look forward to the rankings being published.  It’s not so much to see who is top of the pile, but to see how business schools are trying to sell ...Read More
Added by: Andrew Crisp
While deciding this post’s topic, I thought a good idea would be to answer questions such as “what is really specific about the Brazilian market that could appeal to Business School professionals?” However, what is specific about Brazil needs to be put in context, under the risk o...Read More
Added by: Andrew Crisp
In the first of a series of articles about business education in Brazil, Thiago De Carvalho, introduces some of the issues you'll need to consider if you want to recruit Brazilian students or build a partnership with a Brazilian school.   Think of a country which has the 7th biggest GDP in th...Read More
Added by: Andrew Crisp Tags: Brazil
I once heard a joke told at a dinner which involved phone salesman boasting about how small their phones were.  While the joke can’t be repeated here, there is an important message for business schools – size matters. In the eighth year of the GenerationWeb study of business school...Read More
Added by: Andrew Crisp Tags: Mobile business school EFMD
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I saw this tweet recently and it made me think about what it takes to sell a business school to an international student.  The Hock ‪@tenghock‬ Cheapest AACSB biz school? In the UK ka? Torn between the UK and Aus. Hate UK weather, like fees. Hate Aus fees, like weather Any Britis...Read More
Added by: Andrew Crisp
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Recent data from HESA has shown a decline in the number of international students coming to the UK.  The data has inevitably lead some to conclude that the reason for the decline is the change in immigration policy of the Coalition government in the UK. Undoubtedly, headlines around the world ...Read More
Added by: Andrew Crisp
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In seven years, CarringtonCrisp’s GenerationWeb study with EFMD and ABS has reviewed more than 100 business school websites to discover what students really want online.  In the most recent study, one of the key findings is the value of strong design.  Students don’t buy a busi...Read More
Added by: Andrew Crisp Tags: EFMD ABS
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Im no Tyler Brl, but

For those not familiar with Tyler Brûlé , among other things, he writes a column in the Weekend Financial Times.  The column tends to focus on design and brand issues as Tyler Brûlé crosses the world. I may be no Tyler Brûlé , but the past three weeks hav...Read More
Added by: Andrew Crisp
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10 years of CarringtonCrisp

Today, 14 November, CarringtonCrisp celebrates 10 years in business.  The first thing that Mary Lou Carrington and I did was to speak on the subject of branding to a conference run by the Association of Business Schools (ABS).  It was clear that day that there was an enormous need for som...Read More
Added by: Andrew Crisp
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The MBA market continues to be uncertain.  GMAC data suggests applications and employment are up, but at the same time the Admissions Director at Wharton has left following declining applications over a number of years.  So what should MBA Directors be asking about their programme?  ...Read More
Added by: Andrew Crisp

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